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Rouxcel technologies

Rouxcel technologies (Rhino custodians) 

Dr. SP le Roux is the founder and CEO of Rouxcel technologies.  SP holds a PhD in Electrical and Electronic Engineering from the University of Stellenbosch. His expertise are in the design and development of ultra-low power electronics with embedded AI models for endangered wildlife species.


SP is passionate about rhino conservation and is constantly working with various rhino custodians to provide a holistic solution for the rhino poaching crisis. The rhino collaring system consists of two main components, namely AI-Enabled rhino collars and a private LoRa Network. The rhino collar design includes smart algorithms which continuously monitor the rhino’s behaviour, giving an alert in the event of abnormal behavioural activity, which pinpoints the incident location via GPS. This enables the effective, real-time investigation of possible poaching and other abnormal incidents.