SHOP DONATE
Your cart is empty

Read about our survivors

and all the wildlife we care for

Category: Southern White Rhino

The value of a Rhino

Will a Rhino Ever Be Worth More Than Its Horn on the Black Market?

In the intricate tapestry of wildlife conservation, one of the most poignant challenges we face is the preservation of Rhinos, these majestic beings that have graced our planet for over 50 million years. The question looms large: will the value of a Rhino ever transcend the monetary worth of its horn on the illicit black market?

A recent event stirred the conservation community and sparked contemplation. In May of this year, an auction for the “Platinum Rhino” initiative, a captive-breeding endeavour holding one in eight of the world’s remaining Southern White Rhino population, concluded in an unexpected manner – not a single bid was placed. This incident serves as a catalyst for us to explore the trajectory of Rhino conservation and the evolving role of private properties in this intricate landscape.

In a world plagued by heightened poaching and financial limitations for larger protected areas, a transformation is underway. Emerging from the shadows of adversity are smaller privately-owned and managed areas, along with grassroots initiatives, emerging as bastions of resilience. These entities have risen admirably to confront the poaching crisis, demonstrating remarkable determination and effectiveness.

At the centre of the conservation arena stands John Hume, the man behind the “Platinum Rhino” project. His life’s work has perfected the Rhino breeding process, safeguarding approximately 13% of the dwindling Southern White Rhino population. Yet, the absence of substantial interest from others to continue this endeavour raises genuine concerns about the species’ future when its monetary value remains uncertain.

The debate surrounding the potential legalisation of the Rhino horn trade remains a pivotal pivot point. Its implications cascade through the viability of private Rhino conservation initiatives. However, within this conversation, a multitude of questions linger, demanding our contemplation. Do we risk reducing this majestic species to a mere commodity, farming it for its horn? Can legal trade genuinely curb the rampant illegal poaching? Will the unending demand for Rhino horn and other wildlife products ever ease?

As humanity walks a fine line between reverence for nature and the clutches of greed, the fate of these ancient creatures hangs in the balance. Will our insatiable desires bring an end to a lineage that has so far endured over 50 million years?

At this uncertain juncture, Saving the Survivors remains steadfast in our unwavering support for private Rhino custodians. These individuals and organisations stand as the final stronghold for the species, offering hope in the face of uncertainty. As we navigate the complex terrain of conservation, we commit ourselves to crafting a sustainable future for these extraordinary beings.

Join us in this vital journey towards a world where the legacy of Rhinos is not determined solely by the allure of their horns, but by our shared determination to ensure their existence.

CLICK HERE TO READ MORE ABOUT ALL 5 SPECIES OF RHINO.

MORE BUSH JOURNAL

World Elephant Day 2026
Elephant

World Elephant Day 2026

Protecting Africa’s Gentle Giants Today, on World Elephant Day, Saving the Survivors celebrates one of the most extraordinary and iconic animals to walk our planet — the elephant. Elephants have always held a very special place in the work of Saving the Survivors. Over the years, our veterinary teams have worked with countless elephants across … Continued

Technology Helping Pangolins Thrive in the Wild
Uncategorised

Technology Helping Pangolins Thrive in the Wild

Every successful wildlife release marks the beginning of a new chapter, but ensuring an animal continues to thrive in the wild requires ongoing monitoring. For species as vulnerable as the pangolin, every check-up provides invaluable insight into the success of their rehabilitation and release. Recently, the Saving The Survivors team returned to the field to … Continued

Strengthening the Future of White Rhinos Through Genetic Conservation
Southern White Rhino

Strengthening the Future of White Rhinos Through Genetic Conservation

Saving the Survivors, in partnership with the Veterinary Conservation Coalition (VCC), has successfully completed the translocation of several White rhino cows to a South African reserve where no new genetics had been introduced for more than 20 years. Although moving rhinos is a complex and carefully planned operation, this project was about much more than … Continued

Innocent Victim:
Southern White Rhino

Innocent Victim:

White Rhino Saved After Devastating Snare Injury Every snare tells a tragic story. Not because it catches the animal it was intended for, but because it so often catches those it was never meant to. This adult White rhinoceros cow became one of those innocent victims. When our veterinary team located her, she was suffering … Continued

Nature's Medicine at Work
Southern White Rhino

Nature's Medicine at Work

A Remarkable Rhino Recovery A few weeks ago, we shared the story of a Southern White Rhino mother suffering from a significant wound to her hindquarters, most likely caused by the horn of an overenthusiastic bull. At the time, the injury was extensive and vulnerable to infection. In the harsh conditions of the African bush, … Continued

Big Ben's Battle Scars:
Uncategorised

Big Ben's Battle Scars:

An Unusual Treatment for an Extraordinary Patient Life for a dominant bull rhino is rarely peaceful. For Big Ben, one of the area’s largest and most powerful white rhinos, a recent territorial dispute left him with a significant facial wound. Like many mature bulls, Big Ben regularly encounters rivals competing for territory, breeding rights, and … Continued

A Rhino, An Elephant and a Race Against Time
Elephant

A Rhino, An Elephant and a Race Against Time

At Saving the Survivors, no two wildlife interventions are ever the same. Recently, our veterinary team was called to assist a White Rhino cow suffering from a severely damaged horn. While injuries to horns can appear straightforward at first glance, they often require careful assessment and treatment to prevent complications and ensure the animal’s long-term … Continued

Monitoring One of Africa’s Most Vulnerable Predators
Cheetah

Monitoring One of Africa’s Most Vulnerable Predators

Saving the Survivors recently carried out an important conservation intervention involving an adult male cheetah living on a protected property where a coalition of males was successfully introduced by Saving the Survivors and the Veterinary Conservation Coalition in 2025. As part of our ongoing monitoring and conservation work, the cheetah was carefully immobilised by our … Continued

Hope Continues Her Frontline Mission Protecting Wildlife
Anti-poaching

Hope Continues Her Frontline Mission Protecting Wildlife

At Saving the Survivors, every success story is built on the support of people who believe wildlife is worth protecting. Hope, one of our anti-poaching K9s, is a perfect example of what that support can achieve. Thanks to the generosity of our supporters, Hope was purchased, trained, and deployed to help protect wildlife on the … Continued

A Mother’s Strength in the African Bush
Southern White Rhino

A Mother’s Strength in the African Bush

Out in the African bush, survival is never easy. Every day brings new challenges, and even the strongest animals can suffer painful injuries in the wild. Recently, the veterinary team from Saving the Survivors responded to help a Southern White Rhino cow found with a significant wound to her back leg, most likely caused by … Continued

Eight Years On:
Elephant

Eight Years On:

A Story of Strength, Survival, and Hope Eight years ago, a magnificent adult bull elephant suffered a fracture to his left front limb — an injury that could easily have marked the end of his journey. But this elephant endured. Recently, our Founder and Head Veterinarian, Dr Johan Marais, returned with the Saving the Survivors … Continued

Hope on the Frontline:
Anti-poaching

Hope on the Frontline:

A Protector Made Possible by You Deep in the bushveld, where the threat of poaching is ever-present, a highly trained protector moves silently alongside the rangers. Focused, disciplined, and relentless in her pursuit — this is Hope. Many of you will remember that Hope, our anti-poaching K9, was made possible entirely through your generosity. From … Continued